This year marks the highly anticipated return of PARAISO Miami Swim Week, the esteemed platform for all things swimwear and fashion. From May 30 to June 2, 2024, Miami Beach will once again become the epicenter of style and innovation as PARAISO takes center stage.
Reflecting on the previous year’s spectacle, PARAISO Miami Beach emerged in 2018 under the auspices of the renowned Miami production company, Funkshion. Tailored exclusively for industry insiders, it swiftly established itself as a premier experiential festival, spotlighting the pinnacle of fashion, wellness, beauty, and lifestyle brands. Nestled against the picturesque backdrop of Collins Park’s oceanfront, PARAISO’s runway tent played host to a myriad of events, including VIP dinners, exclusive cocktail parties, invigorating fitness and wellness activations, and electrifying concerts.
In a testament to its evolution, this year’s edition promises even more excitement with the introduction of the Summer Fashion Summit. Featuring illuminating talks and panel discussions led by industry luminaries, this summit serves as a platform for insightful discourse and networking opportunities. Moreover, PARAISO’s catwalks have welcomed a diverse array of designers, spanning from internationally acclaimed names like L*Space, Ganni, and Agua Bendita to beloved local talents such as Silvia Tcherassi, Perry Ellis, Eberjey, Montce, Peixoto, and many others.
In a commendable move towards sustainability, PARAISO Miami Swim Week will host the Upcycle Mentorship Challenge. This initiative aims to cultivate awareness about eco-friendly practices in fashion by tasking design students with repurposing “dead stock” fabric sourced from international swimwear designers. Through this collaborative effort, PARAISO underscores its commitment to fostering innovation while championing environmental responsibility within the industry.